Fraikin Group – the largest full-service operation lease company in Europe – is to install Samsara technology across its fleet of 60,000 vehicles to help digitalise and decarbonise its operations.

Announced in December 2024, the roll-out of Samsara technology across its European fleet means Fraikin is now better able to support its customers on their journey to zero-emission transport, providing the tools and data necessary to transition to Battery Electric Vehicles (BEVs) and other alternative fuel solutions.

Fraikin has already deployed Samsara’s AI Dash Cams, Asset Gateways, Door Monitors, Environmental Monitors, and Vehicle Gateways in more than 5,000 vehicles in the UK. This announcement extends that relationship and confirms Fraikin’s commitment to integrate Samsara’s cutting-edge AI technologies not just in the UK, but across its entire European operations.

"Samsara plays a critical part in Fraikin's mission to lead the future of sustainable fleet management,” said Yves Pétin, Fraikin Group CEO. 

“With over 80 years of experience, we are now deploying cutting-edge technology across 60,000+ vehicles, empowering our customers with real-time data to optimise fleet operations and reduce their environmental impact.

“This collaboration is a key step in our expansion, ensuring we deliver premium, customer-focused solutions while supporting the transition to zero-emission fleets. At Fraikin, we’re building the future of fleet management together with our customers," he said. 

As part of the agreement, Fraikin is integrating advanced data and AI technologies into NeXa® – its flagship fleet management platform – to deliver a top-of-class solution for its customers. 

By leveraging Samsara’s real-time data and telematics, Fraikin is able to optimise its fleet maintenance across Europe, allowing for more precise tracking of vehicle health, maintenance, and improved operational efficiency. 

This integration will enhance Fraikin’s current services, providing fleet managers with actionable insights to reduce downtime, improve fuel efficiency, and streamline overall fleet operations.

“Digital transformation and decarbonisation are central to our strategy, and Samsara has played a crucial role in helping us build a standardised, future-proofed, and innovative platform,” said Fraikin Group CDO, Edward Breedveld. 

“With this technology, we are greatly expanding our real-time data insights to optimise operations, minimise environmental impact, and ensure our vehicles meet the highest safety standards,” he said. 

This technology will also serve as an essential component for Fraikin’s upcoming eMSP (e-Mobility Service Provider) services, offering a seamless customer experience as it migrates to sustainable transport options. 

By combining NeXa® with Samsara’s capabilities, Fraikin is not only improving its current fleet management, but also setting the stage for future innovations, helping its customers achieve their sustainability goals while maintaining top-tier service standards.

Welcoming the closer relationship, Philip van der Wilt, SVP and GM EMEA at Samsara, said: “Fraikin’s commitment to innovation and sustainability aligns perfectly with Samsara’s mission to drive efficiency, safety and sustainability in physical operations. Together, we’re optimising the performance of fleet-based businesses and driving the future of smarter transportation.”