How G&M Direct Hire saved £5.2 million by maximising operational efficiency with Samsara

“Samsara has transformed our fleet operations, reducing accident-related costs, improving safety, and streamlining maintenance — saving us millions in the process.”  Majid Ismailzada, Marketing Specialist, G&M Direct Hire

Standout Benefits

• £1.8 million reduction in accident-related costs

• £3 million saved through prevention and recovery of vehicle theft

• 21% reduction in on-road accidents within 12 months

• 50% reduction in case settlement time for incident claims

• £400,000 saved through prevention of excess mileage

Meeting the demands of modern fleet management

As London's premier PCO car hire company since 2008, G&M Direct Hire built its reputation on trust and reliability. But the company faced mounting pressure to protect both their drivers and their reputation in an increasingly complex operating environment. Rising insurance costs, the constant threat of vehicle theft, and ambitious sustainability goals demanded a fresh approach to fleet management.

Traditional methods of tracking vehicles and monitoring driver safety weren't keeping pace with the company's growth. Manual service scheduling led to backlogs of up to 150 vehicles, while insufficient accident documentation left the company vulnerable to fraudulent claims. With over 4,000 customers relying on its service, G&M Direct Hire needed a more comprehensive solution to protect assets and drivers, and lay the groundwork for its transition to an all-electric fleet by 2025.

From blind spots to total visibility

Instead of patching together multiple systems, G&M Direct Hire took a holistic approach to transformation. The company found an answer in Samsara's Connected Platform, which offered a comprehensive system that could tackle multiple challenges simultaneously – without disrupting day-to-day operations. 

The rollout focused on three core areas that would make an immediate impact. First, AI-powered dashcams gave drivers an extra set of eyes on the road and protection against false claims. Second, advanced tracking capabilities helped safeguard vehicles across London's sprawling streets. Finally, a unified data platform turned scattered information into actionable insights about everything from driving patterns to vehicle health.

Driving savings through safety and security

The impact of these changes quickly became apparent in both safety improvements and financial savings. On-road accidents decreased by 21% in the first year and 40% by the second year, thanks to live driving scores and real-time feedback that allowed drivers to monitor and improve their performance. The AI dashcams proved particularly valuable, helping reduce accident-related costs by £1.8 million through a combination of prevention and protection. 

When incidents did occur, clear video evidence helped quickly resolve disputes and protect drivers from false claims. Case settlement times dropped by 50%, reducing resolution time by two months per case. The implementation of real-time accident alerts resulted in a 90% reduction in unreported incidents, ensuring swift response and resolution to all events.

Even more dramatic was the effect on vehicle security. Since January 2022, Samsara's GPS tracking technology has helped G&M Direct Hire recover 55 stolen vehicles, leading to £3 million in savings. This precise tracking system not only helped with vehicle recovery but also served as a powerful deterrent against future theft attempts.

Gaining insights to optimise operations

Beyond these headline figures, G&M Direct Hire discovered a goldmine of operational insights. Real-time vehicle monitoring revealed patterns that helped reduce unnecessary mileage and predict maintenance needs before they became costly repairs. By integrating Samsara's tracking system with its fleet management software, the company prevented 940,160 excess miles, saving approximately £400,000 and preserving vehicle value.

Paving the way for an electric future

With clear evidence of Samsara's impact on their current operations, G&M Direct Hire is now leveraging the platform's insights to guide fleet electrification. The rich data gathered through daily operations helps identify optimal candidates for early EV adoption based on route patterns and usage requirements.

As the company works toward its goal of a fully electric fleet, the insights provided by Samsara's platform continue to inform G&M Direct Hire’s decision-making for safer and more efficient operations. The company also plans to expand the partnership with Samsara and explore new ways to enhance fleet management capabilities for the future.