Operaciones Inteligentes 2024: The Stage for Mexican Organizations to Scale to the Next Level of Digital Transformation

On November 12, Samsara Mexico hosted Samsara Operaciones Inteligentes, a forum where Mexican organizations explored how the strategic use of data is optimizing operations, reducing risks, and creating a competitive advantage in an ever-evolving market. This event, designed for physical operations companies of all sizes and levels of technological maturity, emphasized the importance of transforming data into decisions that enhance operational efficiency.

Throughout the day, attendees participated in conferences and practical sessions addressing both the challenges and opportunities of integrating advanced technology into their operations. Samsara experts also showcased the latest innovations: Asset Tag, Connected Workflows, Engine Immobilizer 2.0 (specifically designed for the Mexican market), and Innovations in AI Detections, including Drowsiness Detection. These tools demonstrate Samsara’s commitment to empowering clients by providing the resources needed to make strategic, real-time decisions that optimize operations in an agile and efficient manner.

"Samsara has always prioritized close contact with its customers to develop tailored solutions that address their specific needs”, said Julia Monroy, Regional Sales Director of Samsara in Mexico. We are committed to supporting our country, and we are confident that technology, data and AI are helping them tackle unique challenges. Together, we’re driving innovation that not only enhances operational efficiency but also fosters growth and sustainability”

Mexico: An Example of  Technological Transformation in Physical Operations

The event in Mexico, with over 200 attendees, highlighted the country’s progress in adopting digital solutions within physical operations, as evidenced by the 2024 State of Connected Operations Report. The report reveals that 50% of physical operations leaders in Mexico report widespread use of AI in their organizations—a higher percentage than any other surveyed country.

The event underscored how data, visibility, and real-time analysis enable Mexican organizations to act strategically, streamline processes, and respond more effectively to competitive challenges. Samsara also reaffirmed its commitment to Mexican clients, who are a pillar of the country's economy, as their operations are critical to the functioning of society through the transport of goods, materials, and services.

Event Highlights and Key Topics

The agenda included a series of keynote addresses and practical sessions covering topics relevant to operations leaders.

Brendali López, Marketing Director, welcomed attendees and highlighted how Samsara’s continuous feedback loop drives innovation within the company and the development of new products and features that better meet clients' needs.

Julia Monroy delivered the opening keynote titled “The Future of Operations: Data, Analysis, and Action,” presenting an overview of physical operations in Mexico and globally. She also explained how Samsara’s Connected Operations Cloud can support companies in scaling to the next level through the power of data.

Cristina Sánchez and Rodrigo Papetti, product experts, provided an in-depth presentation on Samsara's latest product and feature launches, explaining how these innovations will help Mexican companies operate more intelligently.

Attendees also participated in various hands-on sessions designed to provide them with tools applicable to their daily operations, led by Samsara experts and special guests.

The event concluded with a keynote by Marcus Dantus, who emphasized the importance of innovation as a strategic differentiator for clients. His message reinforced how companies can stand out in the market by integrating advanced technology that meets customer and industry demands.

Samsara Operaciones Inteligentes was a unique platform for industry leaders in Mexico to share experiences, analyze success stories, and delve into the opportunities for innovation defining the future of physical operations. Through initiatives like this, Samsara reaffirms its commitment to supporting Mexican companies in their digital transformation, empowering them with the tools needed to adapt to an increasingly demanding and dynamic environment.